ReadersMagnet will be joining this year’s Tucson Festival of Books. Here’s what you need to know about the annual book event.

A yearly event, The Tucson Festival of Books, is a book fair held in Tucson, Arizona, during the second weekend of March. Bill Viner, Frank Farias, John M. Humenik, Bruce Beach, and Brenda Viner launched the event in 2009 and has since become an annual celebration of literature and creativity participated by hundreds of authors and thousands of visitors and guests. In 2017, the event gathered over 135,000 people. Today, it is the third-largest book fair in the United States.

With the mission to improve literacy rates among children and adults in Southern Arizona, the Tucson Festival of Books has donated over $1.65 million to agencies that improve literacy in the community, such as Reading Seed, Literacy Connects, and University of Arizona Literacy Outreach Programs. The annual book festival contributes an estimated $4 million to Tucson’s economy. It has significantly impacted the community and authors in and out of Tucson for more than a decade. In 2020, the event was canceled due to the COVID-19 pandemic, and the following year, the Tucson Festival of Books was held virtually, the first-ever in its 13-year history. ReadersMagnet also held its own virtual book fair, see here

Tucson Festival of Books, circa 2015.

Both local and national media well cover the Tucson Festival of Books. It has also been covered by C-Sbe PAN in the past, with over 120 videos in the C-SPAN Video Library. All proceeds of the annual book fair event are donated to local non-profits that improve literacy in Southern Arizona.

The Tucson Festival of Books features special programming for children and teens, panels by best-selling and emerging authors, a literary circus, culturally diverse programs, a poetry venue, exhibitor booths, and two food courts.

The annual Tucson Festival of Books is a two-day book fair held on the grounds of the University of Arizona. This year, the event will be held on March 12 and 13, on the pedestrian-friendly and open-air University of Arizona Mall, after last year’s event was limited to a virtual one due to the Covid-19 pandemic. Admission to the event is free, with some author events requiring advance tickets.

Aside from the panels, author events, and book exhibits, you can also maximize your visit to the fair by exploring the university’s museums and galleries, adjacent historic neighborhoods, as well as the nearby Main Gate Square shopping-and-dining corridor. Visitors can also rent the yellow Tugo bikes for 30-minute trips. A four-mile Sun Link Streetcar connects campus with Historic Fourth Avenue, Congress Street, and Sentinel districts.

ReadersMagnet’s participation in this year’s physical book event is another opportunity for authors to showcase their books and promote their brand to a broader audience.

Consistent with its commitment to sharing stories with the world, ReadersMagnet views the upcoming Tucson Festival of Books as an excellent platform to promote self-published authors, first-time authors, and even established ones.

Joining this year’s Tucson Festival of Books means being able to take part in presentations, book exhibits, book signings, panel discussions, stage entertainment, food vendors, children’s and Science City programming, and other free activities designed to celebrate the beauty of literature and stories. Working with ReadersMagnet means extra mileage for authors and their books. Aside from being a part of our exhibitor booth, authors can also organize a meet and greet event with fans and tourists through our book signing event. 

So, what are you waiting for? Contact ReadersMagnet today and join us in one of this year’s most waited physical book fairs, the Tucson Festival of Books! The deadline for signing up is February 11, 2022.