From the time book trailers first buzz in Los Angeles in 2002, it has been expected to spark the influence of the readers. In 2010 and 2011, various book publishing professionals have anticipated that book trailers will be the next big thing. Indeed, book trailers have proven its name in branding book online strategy. It continuously flourished the popularity of new books and successfully gained the attraction of readers.
So, how do we do book trailers right?
That Triple S Formula
The rule of thumb for a book trailer is that, it MUST HOOK its viewers. Getting the attention of people is one of the hardest things to do. That’s why you need to ensure that your book trailer is sharp, short, and sweet. It should be sharp that it carries all the needed information in that short span of time. The ideal book trailer is 60 – 75 minutes, that is enough to give your readers a preview about your book. Plus, you should keep it sweet, it should be enticing and inviting for the readers. You should be able to deliver the notion that your book is a GREAT ONE. To wrap it up, you need to ensure that your book trailer is the clear representation of your book’s spirit and leave your viewers wanting for more.
The Essence of a Successful Book Trailer
To attain perfection for your book trailer, you also need to consider its other elements such as the setting portrayal, the voice-over, and the music used for your book trailer and the script. Production is also pertaining to the overall impact of the artistic representation of a book into a trailer thus it should represent the genre of your book. Call to action should be included in your production, it should have the information like where they can purchase it, your website if you have any, and the number they can call to make their orders. Most of all, your book trailer should suit your budget. You don’t have to break the bank to get the job done. You just need to have a book trailer with a professional tone. You may check with us, ReadersMagnet to see our affordable book trailer offers for you. We offer excellent quality without causing you an arm and a leg. Hey! We watch movies because of book trailers right? So come and get yours one done by us.
Deliver Your Book Trailers to the World
Once you’re able to have your sharp, short, and sweet book trailer. You don’t stop there, you need to ensure that it will be seen worldwide and will reach the readers pedestal. You need to make use of social media like YouTube and Vimeo to post your book trailer. Once you’re able to put this on your on YouTube and Vimeo accounts, you can now share it to your other social media accounts like Facebook, Twitter, Google Plus, and others. As you syndicate your book trailer, you are hitting the odds of reaching more readers. Remember, your book trailer is there to maximize your book’s exposure and be recapped at the same time, thus, attain it’s one sole purpose.
At the end of the day, book trailers are there to give you publicity and showcase your book globally. That’s why you need to see to it that your book trailer clearly amplifies your book, and that you maximize its popularity through social media. Be sure to find the team of experts that will give life to your work of art. Much more, you need to ensure that your viewers are able to take a glimpse of your precious book – and awakes their curiosity because that will lead them to purchase your book.