Content Marketing Trends for Authors

Content marketing trends for authors are part of the promotion if you are a publishing your own book. If you are going to market your book, do it in a way that does not look like you are directly selling to your potential readers. Instead, tell a story. Regale your...

8 Ways to Market Your Book with A Book Trailer

You already know the important role that videos could play in book marketing and promotion. You have created your own book trailer or got one made for you. What next? Use it to market your book. That’s what your book trailer is for. When you are self-publishing your...

10 Tips to Create a Quality Book Trailer

In the previous post, we talked about book trailers (and videos, in general) and discussed their potential impact in book marketing and promotion. So, do you think a video will help sell your book? If yes, then create a book trailer that works: A video that will tell...

Reasons Why Authors Should Consider A Book Trailer

How authors can promote their self-published books Now that you have already self-published your book, what next? Promote and market your book, of course. However, if you are a new author, it would be hard to generate significant attention for your book, let alone get...