How to Use Content Marketing

Content marketing as defined by Growth Gurus, is “the implementation of creating, sharing and distributing quality content that is informative, entertaining and valuable to prospective clients”. Are you publishing your own book? If yes, have you been marketing...

Content Marketing Trends for Authors

Content marketing trends for authors are part of the promotion if you are a publishing your own book. If you are going to market your book, do it in a way that does not look like you are directly selling to your potential readers. Instead, tell a story. Regale your...